August 26, 2009

New design, features and accounts

Distant Measures received a complete design overhaul over the past few weeks. The site offers much more detail about our features and reveals a ton of internal screen shots. Check out our updates at distantmeasures.com.

July 16, 2009

Get satisfaction with Distant Measures

We've added a feedback button (by Get Satisfaction) to your account to help you collaborate with other account holders, make feature requests, give us praise (fingers crossed) or learn what new features are currently in the works. We want to keep our account holders happy, please let us know your thoughts on our product and we'll do whatever we can to give you the satisfaction you deserve.

HTML editor improvements

Improvements have been made to the HTML editor to automatically condense and clean up any extraneous code that could break your newsletter designs in various email clients. We've also created an alternate editor for text-based email campaigns, which allows simple HTML functions to easily enhance your emails.

July 15, 2009

New feature: Track lead to subscriber conversion

The Distant Measures profiler has been updated to accommodate for the new lead list type. Track lead to subscriber conversion by profiling a specific contact, determine what made them switch and gain knowledge that will help you convert more leads with future campaigns.

New feature: Text-based email campaigns

Email campaigns have been added as a new campaign type in Distant Measures allowing you to send mass text-based emails to your leads (or subscribers). Sending text-based emails through Distant Measures allows you to automate personalization, track bounce, open, and click rates and ultimately convert leads to subscribers.

Sign up for an account today to see for yourself.

Qualifying 501(c)(3) organizations receive 10% off any Distant Measures subscription.

Lead and Subscriber lists

A new "Lead" list type has been added to Distant Measures. Leads can be used in mass text-based emails, saving you the time and effort of personally sending an email to every lead through standard email programs.

Personalize emails with the following lead details:
First or last name
Company
Email
Occupation
and more...

Track leads by:
Bounces
Opened emails
Clicked links
Clicked link count
and more...

Segment leads by:
First or last name
Company
Email address
Occupation
Tags

Once a lead has become interested in you, you can easily convert them to a subscriber at the click of a button, adding them to any existing subscriber list.

*Leads cannot be used in HTML newsletters, but Subscribers can now be used in both HTML newsletters and text-based emails.

June 5, 2009

Subscribe to events with iCalendar

Distant Measures events now have an iCalendar subscription feed to keep your audience up to date with your events. Simply copy the iCalendar URL from the events page in your account and add it to your web site, email signature, etc.

Here's an example of the options your subscribers will have when they subscribe to your events feed:
iCal events

June 2, 2009

Export subscribers, unsubscribers and bounces

Distant Measures now allows you to export subscribers, unsubscribers and bounces as CSV files for external usage.

May 15, 2009

Product updates on Twitter

Distant Measures product updates can now be followed on Twitter. Follow us at: http://twitter.com/distantmeasures

Define your custom bounce preferences

Let Distant Measures automatically clean your subscriber lists from specific bounce types based on your preferred settings.

We make recommendations and you make the final choice for what bounce types you would like to automatically be removed from your subscriber lists. The next time you send a campaign any subscribers matching the checked bounce types will automatically be marked invalid and not be included in future campaigns, saving time and wasted resources.

Customize your bounce preferences

May 14, 2009

Spread the word about your cause

Let Distant Measures help you spread the word about your cause with our non-profit discount. Qualifying 501(c)(3) non-profits will receive 10% off any Distant Measures account. Please call us at 602.652.2709 to determine your eligibility.

May 13, 2009

Compare us against the leading ESPs

Compare the difference between Distant Measures and the leading ESPs on our new comparison chart. We offer a comprehensive solution to multi-channel marketing and here's the proof.

Distant Measures is not simply another newsletter application; our service provides event management, podcast syndication and document creation with newsletter integration resulting in powerful campaigns that appeal to your leads and retain your existing customers.