February 17, 2009

Lead mapping and profiling

Get detailed geographic and demographic information about all of your mailing list subscribers and event attendees through Distant Measures.

Map your audience
Your Distant Measures audience is represented by your subscriber lists, event attendees and your document subscribers.

Distant Measures automatically pinpoints exactly where your audience is located using it's powerful mapping capabilities. Knowing the geographic location and demographics of your audience is marketing power that is usually gathered through detailed market research.

Distant Measures even suggests where you should have your next events based on your audience sizes and locations.

Profile each and every subscriber
The Distant Measures profiler gives you unsurpased details about each and every subscriber. Get detailed demographic and geographic information about any member at a glance.

  • Determine what lists a subscriber is a member of.

  • See how many events they have attended and how much money they have spent.

  • View all of the tags that they have gathered based on their behavior and interest.

  • Pinpont the exact city, state/province and country a subscriber is located.


No comments: